
Opinion
Has the left lost its mind? Abbas and Segalovitz are "the new Israeli story"
Opinion: A Tel Aviv billboard presents the Abbas-Segalovitz partnership as "the new Israeli story," alongside an Arabic slogan meaning "Together we will change." After October 7, such celebratory branding demands criticism and tough questions about security, sovereignty, law enforcement and the state's Jewish identity.
· Photo: Material submitted to the newsroom
A spectacle in the heart of Tel Aviv: A billboard glorifies the partnership between the two men alongside the Arabic slogan "Together we will change." The presumption of rewriting the Israeli story for all of us has reached new heights.
You have to see it to believe it. Above a Tel Aviv street, a billboard displays Mansour Abbas and Yoav Segalovitz beneath the headline "The new Israeli story." Below is the promise in Arabic: "معا نغير," together we will change. After October 7, how dare anyone glorify the partnership with Ra'am, whose roots lie in the Islamic Movement and the Muslim Brotherhood tradition, and crown it "the new Israeli story"? Public memory is not advertising space that can be covered with slogans.
Enthusiasm for this alliance on the left has reached absurd proportions. A political partnership gets festive packaging, and the billboard already crowns it the next national story. What condescension toward an entire public, expected to admire the smiles and swallow the slogan.
"Together we will change"? Spell out exactly what. What has been agreed on security, sovereignty, law enforcement and the state's Jewish identity? What compromises lie behind this vague promise? The public deserves answers before being sold a vision the size of a building.
For supporters of the partnership on the left, this may be a victory picture. From a right-wing perspective, it is an out-of-touch branding exercise: taking a disputed political alliance and presenting it as Israel's self-evident future.
The Israeli story belongs to the public. The audacity of crowning a political alliance "the new Israeli story" deserves sharp criticism, even when printed in enormous letters in the middle of Tel Aviv.



